With unique artists, genres and channels with avid followers, you have to be ready to write for hip-hop fans, hair bands, latin pop, deep country and R&B with equal strength and passion. 

Stepping into Pandora Media Inc., in downtown Oakland, you have to be ready to mix it up. Grab a cold brew iced coffee on tap and you're throwing out naming ideas for a indie-rock station. Working out a pitch for a live-music event in Brooklyn. You write artist-reads for emerging stars, and copy in Spanglish for El Pulso, Pandora's latin-pop station with millions of followers. Maybe make that cold brew a double.